Privacy Policy


This Privacy Policy was last updated on March 24, 2017.

Our Policy

Information We Collect

Our Use of Your Personal Data and Other Information

Our Disclosure of Your Personal Data and Other Information

Your Choices


Links to Other Web Sites


Other Terms and Conditions

Changes to My Little Patient’s Privacy Policy

Accessing Information; Contacting My Little Patient

Our Policy

We respect your privacy and do not trade, share or sell donors personal information with third parties, nor send donor mailing on behalf of other organizations.

This is the website (the “Website”) of My Little Patient, Inc. (“My Little Patient”, “we”, “us” and/or our). The term My Little Patient Services means any websites, products, or other services under the control of My Little Patient, whether partial or otherwise. We recognize that visitors to the Website, My Little Patient donors, and other users of the My Little Patient Services may be concerned about the information they provide to us, and how we treat that information. This privacy policy addresses those concerns.

Your privacy is important to us. As part of My Little Patient’s operation, we may gather certain types of information about users of the Services, and we would like to explain the types of information, including personally identifiable data (“Personal Data”) we gather, what we do with it and how to correct or change the information.

By using the My Little Patient Services, you consent to the terms of this Privacy Policy.

Information We Collect

When you interact with us through the Website or other My Little Patient services, we may collect Personal Data and other information from you, as further described below:

Personal Data That You Provide

We collect Personal Data from you when you voluntarily provide such information, such as when you contact us with inquiries, participate in one of our contests, register to create a fundraising page, link to one of our social networking sites or shop with one of our corporate partners. Personal Data includes, for example, the address, email address, or phone number of any My Little Patient donor.

By voluntarily providing us with Personal Data, you are consenting to our use of it in accordance with this Privacy Policy. You acknowledge and agree that such Personal Data may be transferred from your current location to the offices and servers of My Little Patient and the authorized third parties referred to herein located in the United States.

Non-Identifiable Data

When you interact with My Little Patient through the Website, we receive and store certain personally non-identifiable information. Such information, which is collected passively using various technologies, cannot presently be used to specifically identify you. My Little Patient may store such information itself or such information may be included in databases owned and maintained by My Little Patient’s affiliates, agents or service providers. This Website may use such information and pool it with other information to track, for example, the total number of visitors to our Website, the number of visitors to each page of our Website, and the domain names of our visitors’ Internet service providers. It is important to note that no Personal Data is available or used in this process.

In operating this Website, we may use a technology called “cookies.” A cookie is a piece of information that the computer that hosts our Website gives to your browser when you access the Website. Our cookies help provide additional functionality to the Website and help us analyze Website usage more accurately. For instance, our Website may set a cookie on your browser that allows you to access the Website without needing to remember and then enter a password more than once during a visit to the Website. In all cases in which we use cookies, we will not collect Personal Data except with your permission. On most web browsers, you will find a help section on the toolbar. Please refer to this section for information on how to receive notification when you are receiving a new cookie and how to turn cookies off. We recommend that you leave cookies turned on because they allow you to take advantage of some of the Website’s features.

Aggregated Personal Data

In an ongoing effort to better understand and serve you, we may conduct research on customer demographics, interests and behavior based on the Personal Data and other information provided to us. This research may be compiled and analyzed on an aggregate basis, and My Little Patient may share this aggregate data with its affiliates, agents and business partners. This aggregate information does not identify you personally. We may also disclose aggregated user statistics in order to describe our services to current and prospective business partners, and to other third parties for other lawful purposes.

Our Use of Your Personal Data and Other Information

My Little Patient uses the Personal Data you provide in a manner that is consistent with this Privacy Policy. If you provide Personal Data for a certain reason, we may use the Personal Data in connection with the reason for which it was provided. For instance, if you contact us by e-mail, we will use the Personal Data you provide to answer your question or resolve your problem.

If you provide Personal Data in order to obtain access to our fundraising pages or enter one of our contests, we will use your Personal Data to provide you with access to such services, to monitor your use of such services, and to contact you regarding your submissions to the extent necessary.

My Little Patient and its subsidiaries and affiliates (the “Related Companies”) may also use your Personal Data and other personally non-identifiable information collected through the My Little Patient Services to help us improve the content and functionality of the Website, to better understand our users and to improve the My Little Patient Services. My Little Patient and its affiliates may use this information to contact you in the future to tell you about services we believe will be of interest to you. If we do so, each communication we send you will contain instructions permitting you to “opt-out” of receiving future communications. In addition, if at any time you wish not to receive any future communications or you wish to have your name deleted from our mailing lists, please contact us.

If My Little Patient intends on using any Personal Data in any manner that is not consistent with this Privacy Policy, you will be informed of such anticipated use prior to or at the time at which the Personal Data is collected.

Our Disclosure of Your Personal Data and Other Information

My Little Patient will not sell, trade or share a donor’s personal information, nor send donor mailings on behalf of other organizations. We consider this information to be a vital part of our relationship with you. There are, however, certain circumstances in which we may share your Personal Data with certain third parties without further notice to you, as set forth below:

Business Transfers

As we develop our business, we might sell or buy businesses or assets. In the event of a corporate sale, merger, reorganization, dissolution or similar event, Personal Data may be part of the transferred assets.

Related Companies

We may also share your Personal Data with our Related Companies for purposes consistent with this Privacy Policy.


Consultants and Related Third Parties: My Little Patient, like many businesses, sometimes hires other companies to perform certain business-related functions. Examples of such functions include mailing information, maintaining databases and processing payments. When we employ another company to perform a function of this nature, we only provide them with the information that they need to perform their specific function.

Legal Requirements

My Little Patient may disclose your Personal Data if required to do so by law or in the good faith belief that such action is necessary to (i) comply with a legal obligation, (ii) protect and defend the rights or property of My Little Patient (iii) act in urgent circumstances to protect the personal safety of users of the Website or the public, or (iv) protect against legal liability.

Your Choices

You can use the Website without providing any Personal Data. If you choose not to provide any Personal Data, you may not be able to use certain aspects of the My Little Patient Website, which may include our fundraising pages and contests.


This Privacy Policy shall not apply to any unsolicited information you provide to My Little Patient through this Website or through any other means. This includes, but is not limited to, information posted to any public areas of the Website, such as personal fundraising pages or through our blog (collectively, “Public Areas”), and other unsolicited submissions (collectively, “Unsolicited Information”). All Unsolicited Information shall be deemed to be non-confidential and My Little Patient shall be free to reproduce, use, disclose, and distribute such Unsolicited Information to others without limitation or attribution.

Links to Other Websites

This Website may contain links to other websites not operated or controlled by My Little Patient (the “Third Party Sites”). The policies and procedures we described here do not apply to the Third Party Sites. The links from this Website do not imply that My Little Patient endorses or has reviewed the Third Party Sites. We suggest contacting those sites directly for information on their privacy policies.


My Little Patient takes reasonable steps to protect the Personal Data provided via the My Little Patient Services from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. However, no Internet or e-mail transmission is ever fully secure or error free. In particular, e-mail sent to or from this Website may not be secure. Therefore, you should take special care in deciding what information you send to us via e-mail. Please keep this in mind when disclosing any Personal Data to My Little Patient via the Internet. Your access to and use of this Website is subject to the Terms of Use.

Changes to My Little Patient’s Privacy Policy

The Website and our business may change from time to time. As a result, at times it may be necessary for My Little Patient to make changes to this Privacy Policy. My Little Patient reserves the right to update or modify this Privacy Policy at any time and from time to time without prior notice.


Please review this policy periodically, and especially before you provide any Personal Data. This Privacy Policy was last updated on the date indicated above. Your continued use of the My Little Patient Services after any changes or revisions to this Privacy Policy shall indicate your agreement with the terms of such revised Privacy Policy.

Access to Information: Contacting My Little Patient

To keep your Personal Data accurate, current, and complete, please contact us at We will take reasonable steps to update or correct Personal Data in our possession that you have previously submitted to My Little Patient. Please feel free to contact us if you have any questions about My Little Patient’s Privacy Policy or the information practices of this Website.